For the past ten years we have been providing travel planning information and helping millions of visitors annually through the popular Award winning Canadian Rockies Net family of web sites. Over the years and through many thousands of contacts with individuals visiting the sites it was determined that the majority of first time visitors to the Rockies where looking for a more personal method of travel planning.

The web and other media can offer a staggering amount of information that can overwhelm and often confuse the average potential visitor. Most Travel agents do not know the area and only know what they read from a few skimpy and often out of date or inaccurate brochures.

While the web and other media have provided us with a seemingly unending supply of information, what has become very rare in the last decade is personal service. It seems everything is automated and it is next to imposible to reach a person by phone or email.

Many people told us that they wished they could just talk to somebody from the area for a few minutes to cut through the "clutter" and clear up a few questions unique to their personal needs and desires.

PureWest Lifestyles and Adventures was conceived to meet the needs of today's often overwhelmed traveler. It is our goal to provide Personal Service with a real live human being that knows the Canadian Rockies intimately.

We do not believe in hype, but rather clarity and honesty in presentation of what the Canadian Rockies has to offer. Objectivity is a key element in our consultations.

PureWest helps hundreds of people every month have a better planned and more personalized vacation to these world renowned destinations.

Donna Achtymichuk
C.E.O. and Principal Owner

Donna has lived, worked and played in the Canadian Rockies for the last 13 years and spent an equal number of years before that camping hiking and skiing in the Mountain Parks of Western Canada.

It is from these experiences that Donna draws her knowledge of the area and it's attractions. She has worked in the Hotel industry for over 10 years in various capacities.

Donna is a seasoned world traveler and has visited many remote and rarely visited spots around the world, she draws upon this knowledge to anticipate and help plan a vacation free of negative "surprises" and disappointments.

Donna has two sons that travel with her and her husband through the Rockies Donna says;. "Travelling with our sons from the time they were babies to being teens allows us to experience the range of offerings available in the Rockies to families. We know what works and more importantly what doesn't work with kids. We can now offer our advice with some measure of authority because we have been there"

Most of the time when you phone or email into PureWest Adventures you will be talking to Donna directly and be able to draw upon her intimate knowledge of the Canadian Rockies.This experience is what makes Purewest different than most other agents representing this area. Answering your questions and helping you plan a pleasent and memorable vacation in the Rockies is what we do best.